Why Pakistanis Don’t Boycott Expensive Items — Understanding the Real Barriers
Why Don’t We Boycott Despite Inflation? A Psychological, Social & Economic Breakdown In 2025, inflation has hit Pakistan hard. Prices of everyday essentials—eggs, milk, flour, oil, vegetables, electricity, and petrol—have skyrocketed. Yet, despite this economic pressure, most people continue to buy the same items without protest. So the question arises: why don’t we boycott? Let’s explore the psychological, social, and economic reasons behind this behaviour. Consumer Psychology: Habits Are Hard to Break Human nature resists change. The things we buy daily become part of our routine. Even when prices rise, we continue purchasing the same products because: We don’t know viable alternatives We’re stuck in the “it’s okay” mindset We believe our individual boycott won’t make a difference This mindset creates inertia. People feel powerless, so they avoid taking action. Social Pressure: “What Will People Say?” Many individuals want to boycott overpriced items, but: Their families do...